Sending western Christmas cards can provide a unique touch to your holiday cheer. When most people think about holiday greeting cards, western Christmas cards are probably the last thing on their mind. This shouldn't discourage you from sending out a western Christmas card - if anything, it should encourage you. Really - who wants to send out exactly the same boring seasons greeting cards as their neighbor does? Wouldn't you rather be different? I know this to be true. Since I began sending out western Christmas cards instead of the regular kind, I have been receiving all sorts of compliments on them.
You might not have ever even seen a western Christmas card before, so I guess that I should explain just what they are. What makes western Christmas cards different from other more traditional ones is the layout and the design. Rather than some kind of Charles Ives sort of scene of a winter wonderland, where kids with rosy cheeks throw snowballs or ride around on sleds, western Christmas cards send a greeting from a part of the country where it never snows. They have all kinds of southwestern motifs on them, including interesting borders and tan, dusty backgrounds. They will usually feature something a little unique and quirky, something that most people would not think of with Christmas, but which makes sense anyway. For example, some western Christmas cards have pictures of cacti on them. Others have pueblos covered with Christmas lights.
One of the things that I like the very best of all about western Christmas cards is that they help you to show your friends, families, and loved ones how universal the spirit of Christmas is. With traditional Christmas cards, there is this very Eurocentric take on the holiday. It is all from the experiences of Northern Europeans on Christmas, with snow and thick, evergreen forests. But when you send or receive western Christmas cards, you get to acknowledge that people all over the world celebrate Christmas It also makes you rethink the traditional images that are associated with the Christmas season. Take the manger, for instance. Bethlehem is in Israel. Do you think that it was really snowing there? Of course not. Like the decorated Christmas cactus in the western christmas cards I sent last year, our own ideas of Christmas reflect not on the traditional reading of the bible, but on our own cultural understandings of what Christmas means to all of us.
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